1. Regulatory framework
Dials operates as a software platform that integrates with licensed carriers and regulated telecommunications providers. Different obligations apply to different actors in the call path. We summarize the major frameworks below; consult counsel for guidance specific to your use case.
- United States. Federal Communications Commission rules under the Communications Act, the TRACED Act, and 47 C.F.R. Parts 64 and 65, including STIR/SHAKEN, the Robocall Mitigation Database, the FCC's revised TCPA orders, the FTC's Telemarketing Sales Rule, the Federal Do Not Call Registry, and state-level analogs.
- Canada. Canadian Radio-television and Telecommunications Commission rules, including STIR/SHAKEN implementation and the Unsolicited Telecommunications Rules. CASL applies to commercial electronic messages.
- United Kingdom. Ofcom General Conditions of Entitlement, PECR, and ICO guidance.
- European Union. ePrivacy Directive transpositions in each Member State; the EU AI Act where it applies to autonomous communication agents.
- Carrier policy. Each carrier we transit imposes contractual policy on its lanes — including 10DLC rules administered through The Campaign Registry.
2. STIR/SHAKEN
Dials signs outbound calls with STIR/SHAKEN attestation. A-level attestation is granted only when the originator owns the calling number. B and C-level attestations are not used as a substitute for verified number ownership. Dials maintains certification under the SHAKEN governance framework and lists its service-provider code in the Robocall Mitigation Database. See /stir-shaken.
3. Robocall mitigation
Dials' Robocall Mitigation Plan is filed in the FCC's Robocall Mitigation Database and summarized here. We monitor outbound traffic for indicators of illegal robocalling (volume anomalies, short-duration ratios, complaint signals, and Caller-ID spoofing attempts), and we throttle, suspend, or terminate offending Customers. We cooperate with Industry Traceback Group requests within 24 hours.
4. Consent and the TCPA
The Telephone Consumer Protection Act and FCC implementing orders restrict autodialed and prerecorded calls and certain text messages to wireless and residential lines. Customers using the Service for marketing, account-servicing, or appointment-related communications must obtain and maintain the consent required by the rule applicable to the call type. See /legal/tcpa.
5. Do-not-call
Dials checks federal, state, and Customer-maintained internal do-not-call lists before originating outbound calls and messages where required. Customers must comply with the FTC's Telemarketing Sales Rule (16 C.F.R. § 310) and state analogs, including the rule's prohibition on calls to numbers on the Federal Do Not Call Registry without a qualifying relationship. See /legal/dnc.
6. E911 and Kari's Law / RAY BAUM's Act
Dials enforces E911 binding on every callable seat. Calls to 911 carry a dispatchable location (street, building, floor, room or suite where available), and Dials emits a configurable on-site notification to the responder list when 911 is dialed. Customers are responsible for keeping addresses accurate as physical locations change. See /e911.
7. CPNI
Dials handles Customer Proprietary Network Information (CPNI) as defined in 47 U.S.C. § 222 and the FCC's implementing rules. We do not use CPNI for marketing without the consent required by the rule and we apply standard authentication procedures before disclosing CPNI to a Customer's end user. See /legal/cpni.
8. 10DLC
Application-to-Person SMS on US wireless lines must use a registered brand and campaign under the 10DLC framework administered by The Campaign Registry. Dials handles brand and campaign registration in-platform and enforces vetting outcomes at the messaging boundary. Unvetted or under-vetted campaigns will be rate-limited or rejected at the carrier.
9. CNAM and caller name
Dials supports CNAM (Calling Name) registration through its carrier adapters. Customers must register the legal name and brand presented and must not register a name that impersonates another organization or person.
10. Reporting and traceback
Dials is registered with the Industry Traceback Group operated by USTelecom. We accept and respond to traceback requests within 24 hours and maintain the records necessary to identify the originator of a traced call. Customers must respond to traceback requests received through Dials within the same 24-hour window.
11. International
Customers originating communications outside the US and Canada must comply with the telecommunications and consumer-protection rules of every jurisdiction in which they originate or terminate. Some jurisdictions impose stricter rules than the US; Dials enforces the strictest applicable rule when our adapters detect cross-border traffic.
Questions about this document? Write to legal@dials.com. For data subject requests, see our privacy rights workflow.